The English Premier League is in talks to skip another auction of TV rights in the UK and to extend existing contracts from Sky, Amazon and BT Sport.
The soccer competition is exploring the idea with existing rights holders and the government amid fears an auction could lead to a deal valued at less than £ 5 billion ($ 7 billion) in 2018. Ministers would have to approve the rollover, which could raise competition concerns.
Under the plans, Sky, Amazon and BT Sport could keep their rights through 2025 on largely the same terms they currently enjoy, according to the BBC, Financial Times and others. Those familiar with the matter said it would provide financial stability to clubs at a time when the pandemic has excluded fans from the stadiums.
A rollover of the deals would mean not restricting the rights to an open competition, which could be a blow to newbies like Kevin Mayer-led streamer DAZN who has become a stellar player in the sports rights arena and announced that he is looking will be at the Premier League auction. DAZN recently beat Sky for Serie A rights in Italy.
Sky, Amazon and BT Sport declined to comment. . has asked the Premier League for a comment.